A big congratulations to Andrea Niosi for being one of four recipients of a BCCampus Marketing Grant. Andrea will use the grant to create an OER textbook on Consumer Behaviour.
Andrea’s textbook will take a social justice approach to marketing and will “identify how marketers perpetuate harm and how the next generation of marketers can avoid it completely and still flourish in their profession.”
Congratulations to Andrea on this outstanding achievement! We know that her textbook will huge benefit students from KPU and beyond.
For more information, visit https://bccampus.ca/2020/03/15/cornering-the-open-market-announcing-the-recipients-of-the-marketing-oer-grants/